In April, Committees of Advertising Practice published new guidance on the placement of ads for age-sensitive products in non-broadcast media.

To support the publication of the new guidance, they created a 30 minute webinar which:

• Introduces and explains the new guidance
• Provides marketers with a low down on the dos and don’ts of placing ads in non-broadcast media
• Informs advertisers about how they can ensure the Advertising Standards Authority
• will be satisfied they’ve stuck to the rules

Source: CAP

We offer a complete solution with a range of self-service, cost effective, compliance and marketing products and services that are uniquely suited to supporting firms.

If you are unsure how your activities fit within the rules, please take advantage of our Bespoke Advert Review service. Our fast and confidential service is essential for advertisers, agencies, media owners/providers, who want to check how their prospective advertisements (broadcast and non-broadcast) measure up against the UK Advertising Codes.