This weeks rulings have been published. The following advertisers have been formally investigated by the Advertising Standards Authority (ASA).
Rulings for: 30 August 2017
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Ashworth and Parker Ltd t/a END.
A website, www.endclothing.com/gb, for clothing retailer End, seen on 27 April 2017, advertised a prize draw for a pair of “Adidas Yeezy Boost 350 V2 Infant – Core White” trainers. Underneath the product description it said “Draw Closes: 29/04/2017 @ 9:00 AM BST” with a link beneath which said &…
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BioLife Solutions Ltd t/a BioLife
A website for BioLife Solutions, www.airnergy-oxygen-therapy.co.uk, seen in March 2017, promoted an oxygen therapy device, and included text which stated “Benefits to COPD sufferers may include: Breathe easier, cough less … Exercise capacity increased (walk further / climb stairs) … Improvement in sleep…Improvement …
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BravoNext SA t/a lastminute.com
A hotel listing on Lastminute.com, for the Stratosphere Hotel Casino & Resort, which stated under the heading “Trip Summary”, “1 Room, 1 Adult from Sat 09/09 to Sat 23/09 Standard Room- Board type: room only… Flight London Heathrow- Las Vegas McCarran Int. Total price £1546”.
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Colgate-Palmolive (UK) Ltd
Two ads for the Sanex Advanced AtopiCare range, seen in June 2016:
a. A press ad for the body lotion stated “Very dry, red skin? It could be Atopic. If your skin is red, reactive or very dry, it could be atopic. The Sanex Advanced AtopiCare Body Lotion has been especially developed for dry, atopic skin to…
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Condor Ferries Ltd
An online banner ad, seen on 13 March 2017, which included the claim “Condor Ferries – UK from £32 pp* each way with your car. Book now”.
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East West Communications, Inc t/a EastWest
A magazine ad for EastWest, a virtual instrument developer, seen on 16 May 2017, was headed “Finally, A MIDI Guitar System That Works [sic]!”. Text below the heading stated “Virtual Instruments of every type designed for the Fisherman TriplePlay Wireless MIDI Guitar Controller”.
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Heat Outdoors Ltd t/a Sterillo
A website, www.sterillo.com, for a hand dryer seen in December 2016, stated on its home page “2016 UK Government (PHE) Tested. Kills 99.96% of airborne germs …”. That claim linked to a test report. Further text stated “… Kills Smells … eradicate offensive odours … eliminate bacteria, mould and…
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Home Office
A job vacancy on www.civilservicejobs.service.gov.uk, seen in February 2017, featured text that stated “HOM/399/17 Criminal Investigator Immigration Officer x3 – Croydon Home Office Closing date 6 March 2017 … Salary £26,866-£30,896 Grade Executive Officer, Immigration Officer Contract Type …
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Juicetou Ltd
A competition run by Juicetou Ltd in their Twitter account, seen in December 2016, contained text which stated “WIN A THREE DAY DETOX + ONE MONTHS [sic] HEALTHY EATING PLAN INCLUDING BREAKFAST, LUNCH, DINNER, SNACK, SIDES, ALKALINE WATER, JUICES”.
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Longaim Ltd t/a Candy Kittens
A website, www.candykittens.co.uk, which sold sweets featured text on the “FAQ” page that stated, “IS CANDY KITTENS HALAL CERTIFIED? Candy Kittens is halal certified”. Below that was the text “WHY DO CANDY KITTENS USE HALAL? …”.
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Marston’s plc t/a Banks’s Beer
A tweet from the Bank’s Beer twitter account, dated 12 April 2017, stated “Easter is on it’s [sic] way #easter #beer #tellitlikeitis #Wolverhampton”. The tweet contained an image which featured a graffiti painting on a wall of Jesus sitting on a bench with a halo above his head. The image showed Jesus wearing a rabb…
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Media 10 Ltd
A website, www.idealhomeshow.co.uk, promoting an event for companies to attend as exhibitors featured text that stated, “Interested in Exhibiting? Britain’s iconic and best loved consumer event continues to be the leading home show brand in the UK and delivers an unparalleled audience of over 200,000 (ABC audited) p…
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Motor Data Ltd t/a MotorCheck
The website www.motorcheck.co.uk, seen in January 2017, offered a car history checking service. Text stated “SAVE 40% ON CAR CHECKS – * Minimum saving compared against 20 checks per month with Experian or HPI – Jan 2017”.
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Nissan Motor (GB) Ltd
A national press ad for Nissan Motor (GB) Ltd seen on 3 February 2017 for ‘The Electric February Event’ included the text “World leaders in 100% electric since 2010”.
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Purpleholidays.com Ltd t/a Purple Travel
A promotion for Purple Travel, seen on travel marketer Icelolly’s Facebook page and website, on 29 November 2016:
a. The Facebook page included a post which stated “5* Agadir, Morocco with up to 47% OFF! All Inclusive v 7 Nights v Return Flights and Transfers v Discounted Child Prices v Wide range of trav…
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ReadMob Technologies (HK) Ltd t/a carolgames.com
A paid-for Facebook post for carolgames.com’s online game Blade of Queen, seen on 3 May 2017, stated “Warning! Please make sure your girlfriend is not by your side when playing– [ Click to start ]”. Beneath that was a 3D computer game image of a woman lying down and facing away from a camera. Text on blue…
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SJU Ltd
A TV ad for SJU Ltd featured a voice-over that stated, “This is a fence. The kind you’ll find at most race courses. But this fence is more important than the others. Because this is the last fence. Where a single jump could make all the difference and if you have a bet, you’ll be jumping too. Visit stanjames.com. Th…
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Top Rent A Car Ltd
A banner ad on Yahoo.com for Top Rent A Car, seen on 4 May, stated “Top Rent A Car Bulgaria NEW FORD FIESTA from €8/day BOOK”.
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Wowcher Ltd t/a Wowcher
An ad for a cutlery set, seen on www.wowcher.co.uk in April 2017, stated “NOW £6.99 … £56.99 [crossed out] … Save 88%”.
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sw11medical.uk
The website www.sw11medical.uk, for a provider of medical and dental services, seen on 22 May 2017 offered, among other services, various pregnancy scans, including the “GENDER FIRST 16 – 34 WEEKS” scan, all priced at £75.
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Previous rulings: 23 August 2017