The Advertising Standards Authority (ASA) rulings are published every Wednesday and set out on the public record how, following investigation, the advertising rules apply and where the ASA draw the line in judging whether an ad has broken the rules.
This week’s rulings have been published, and the following advertisers have been formally investigated.
Rulings for 30 January 2019
- Qandies Ltd t/a Smart Life – Upheld
A paid-for Facebook post from Smart Life, seen in July 2018, featured a video of a light sabre toy. Text stated “Oh my god! this is sooo cool!! get your’s [sic] here” followed by a link to a product listing on www.creative-mall.com.The listing showed an image of a light sabre toy on a stand. Text stated “Incl…
- The Snooty Fox – Upheld
A website for The Snooty Fox hotel, www.thesnootyfox.com, seen on 4 August 2018, included an image with the AA logo and the text “AA 4*”.
Unsure how your activities fit within the rules? When you face business or regulatory challenges, we can provide solutions that are tailor-made to your needs with a view to releasing your energies to focus on your clients. Explore our full range today.
We offer a complete solution, with a range of cost effective, compliance and marketing solutions including Copy Advice which are uniquely suited to supporting firms. Our Copy Advice service is fast and confidential, it is essential for advertisers, agencies, media owners/providers, who want to check how their prospective advertisements (broadcast and non-broadcast) measure up against the UK Advertising Codes.
Questions? You can reach us on info@LSCPROM.co.uk.
Previous rulings:23 January 2019