What is the EU AI Act?


INSIGHT
Published
Apr 4th '24
Share
Facebook

The AI Act is a proposed European regulation on artificial intelligence (AI) – the first comprehensive regulation on AI by a major regulator anywhere. The Act assigns applications of AI to three risk categories. First, applications and systems that create an unacceptable risk, such as government-run social scoring of the type used in China, are banned. Second, high-risk applications, such as a CV-scanning tool that ranks job applicants, are subject to specific legal requirements. Lastly, applications not explicitly banned or listed as high-risk are largely left unregulated.

 

  • Why should you care?

AI applications influence what information you see online by predicting what content is engaging to you, capture and analyse data from faces to enforce laws or personalise advertisements, and are used to diagnose and treat cancer. In other words, AI affects many parts of your life.

 

Like the EU’s General Data Protection Regulation (GDPR) in 2018, the EU AI Act could become a global standard, determining to what extent AI has a positive rather than negative effect on your life wherever you may be. The EU’s AI regulation is already making waves internationally. In late September 2021, Brazil’s Congress passed a bill that creates a legal framework for artificial intelligence. It still needs to pass the country’s Senate.

 

How can organisations apply it?

The Future of Life Institute (FLI) has developed a new tool to help European SMEs and start-ups better understand whether they might have any legal obligations under the EU AI Act or whether they may implement the Act solely to make their business stand out as more trustworthy. Please note that the Act is still in negotiations, and our tool is a simplification. There are three positions with different proposals for the Act currently available and were selective to make the tool more user-friendly. This tool can help give an indication about what obligations your system might face. This tool is still a work in progress. Please use the tool here.

 

Source: Future of Life Institute

 

About us

At LS Consultancy, we provide a cost-effective and timely bespoke advertising services  including GDPR support services to make sure all your advertising and campaigns are compliant, clear and suitable for their purpose.

 

Our range of innovative solutions can be tailored to suit your unique requirements, no matter whether you’re currently working from home, or are continuing to go into the office. Our services can be deployed individually or combined to form a broader solution to release your energies and focus on your clients.

 

Contact us today for a chat or send us an email to find out how we can support you in meeting your current and future challenges with confidence.

 

Explore our full range today.

 

Contact us

 

Why Not Download our FREE Brochures! Click here.

 

Call Us Today on 020 8087 2377 or send us an email.

 

FOLLOW US

Connect with us via social media and drop us a message from there. We’d love to hear from you and discuss how we can help.

 

Facebook | Instagram | LinkedIn | X (formally Twitter) | YouTube

 

Contact us