Committee of Advertising Practice (CAP) and Broadcast Committee of Advertising Practice (BCAP) have published a regulatory statement on a change to the rules relating to references to low alcohol products. This change takes effect immediately.
This Regulatory Statement should be read in conjunction with the:
Evaluation table of responses to the consultation.
The responses received were as follows:
- Alcohol Change UK
- Alcohol Health Alliance
- British Beer and Pub Association
- Club Soda
- DrinkAware
- Heineken
- Molson Coors
- NACM
- Portman Group
Download: Changes to the rules on advertising ‘low alcohol’ products
Source: CAP
About us
LS Consultancy are experts in Marketing and Compliance, and work with a range of firms to assist with improving their documents, processes and systems to mitigate any risk.
We provide a cost-effective and timely bespoke copy advice and copy development services to make sure all your advertising and campaigns are compliant, clear and suitable for their purpose.
Our range of innovative solutions can be tailored to suit your unique requirements, no matter whether you’re currently working from home, or are continuing to go into the office. Our services can be deployed individually or combined to form a broader solution to release your energies and focus on your clients.
Contact us today for a chat or send us an email to find out how we can support you in meeting your current and future challenges with confidence.
Why Not Download our FREE Brochures! Click here.
Call Us Today on 020 8087 2377 or send us an email.
We welcome individual bloggers / Professional Writers / Freelancers to submit high quality contents. Find out more…
You can see our Google reviews here.
FOLLOW US
Connect with us via social media and drop us a message from there. We’d love to hear from you and discuss how we can help.
Facebook Instagram LinkedIn Twitter YouTube
Contact us