Katie Price Instagram post banned by advertising watchdog over diet claim


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Published
Apr 5th '24
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Sponsored video promoted low-calorie diet without encouraging users to take medical advice, regulator rules.

 

This week the Advertising Standards Authority (ASA) banned an Instagram Reel from Katie Price as it was not obviously recognisable as an ad for The Skinny Food Co.

 

The ad also made weight loss claims for products that aren’t authorised on the GB NHC Register. Read the ruling here.

 

Source: ASA

 

About ASA

The Advertising Standards Authority (ASA) is the UK’s independent advertising regulator. The ASA makes sure ads across UK media stick to the advertising rules (the Advertising Codes).

 

 

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