ARPP publishes its 17th Advertising and Image and respect for the person 2023 report


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Published
Dec 29th '23
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13,743 advertisements analyzed in November and December 2022 then in January and February 2023 with regard to the Advertising Professional Regulation Authority (ARPP) Recommendation Image and respect for the person.

 

All sectors and all media  : press, billboards, DOOH (Digital Out Of Home), radio and internet (Web-video, social networks).

 

3 breaches resulting from well-founded complaints from the Advertising Ethics Jury.

 

An analysis supplemented by a specific study of the “Toy” sector which takes into account the commitments of professionals within the framework of the application of the Charter for a mixed representation of Toys, the 4th version of which has just been published.

 

Consult the 17th Advertising and Image and respect for the person report 2023

 

Source: ARPP

 

About the ARPP

ARPP is the French advertising self-regulatory organization. It combines the creation of ethical rules, their application and the control of the application.

 

Its goal is to maintain high standards in terms of legal, honest, and truthful advertising, which is in the interest of both the consumers and the advertisers.

 

Its mission is to uphold the balance between creativity as well as the advertisers’ freedom of expression and the responsibility and respect due to consumers.

 

Did you forgot to #ad? Is your Instagram advertising missing a disclosure message?

 

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