Cracking the Code: Ethical Advertising

Feb 5th '24

Webinar with Advertising Regulatory Board (ARB) CEO Gail Schimmel: 21 Feb 1300hrs – 1400hrs.


Are you an advertising professional looking to protect consumers through ethical and responsible advertising, or an employer wanting to understand what the ARB is and the important sections of the Code of Advertising Practice?


Join our next Zoom webinar with Gail Schimmel, CEO of The Advertising Regulatory Board.


Gail will guide you through how the ARB works, and how to ‘crack the Code’, giving you the confidence and expertise to understand it, the skills to speak out when recognising unethical advertising, and the tools to create your best work.


Don’t miss this opportunity to discover the steps to better advertising!


RSVP here 👉



Source: ARB


About the Advertising Regulatory Board

The Advertising Regulatory Board was set up by the broader marketing and communications industry to protect the South African consumer through the self-regulation of advertising, including packaging.


The ARB administers the widely-accredited Code of Advertising Practice which regulates the content of South African advertising. The founding members of the ARB are the Marketing Association of South Africa (MASA), the Association for Communication and Advertising (ACA) and the Internet Advertising Bureau (IAB).


Informed by the learnings of 50 years of self-regulation in South Africa, the ARB accepts complaints from consumers and businesses. Consumers can lodge a complaint on the Complaints page


How we can help

LS Consultancy are experts in Marketing and Compliance. We provide a cost-effective and timely bespoke copy advice and copy development services to make sure all your advertising and campaigns are compliant, clear and suitable for their purpose.


We also work with a range of firms to assist with improving their documents, processes and systems to mitigate risk.


Our range of innovative solutions can be tailored to suit your unique requirements, no matter whether you’re currently working from home, or are continuing to go into the office. Our services can be deployed individually or combined to form a broader solution to release your energies and focus on your clients.


Contact us today for a chat or send us an email to find out how we can support you in meeting your current and future challenges with confidence.


Explore our full range today.


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