EASA releases 2021 report on EU trends in advertising complaints, copy advice, and pre-clearance

Dec 13th '22

28 November 2022 – EASA Publishes 2021 statistics report


European Advertising Standards Alliance (EASA) recently published its 2021 report on European trends in advertising complaints, copy advice, and pre-clearance.

The report outlines how the figures for complaints have evolved since 2017 across multiple categories of media, issues, and sectors, and the time it took SROs to handle all the 61,883 complaints. It also contains an overview of the number of copy advice requests, which reached 103,588 last year, and, for applicable SROs, the total number of pre-cleared ads of 84,764. In total, 218,036 advertisements have been reviewed in 2021 by SROs before or after broadcast or publication.


Download the report here.


Source: EASA


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