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general

How to prepare for Brexit – guidance released by FCA

We’re into March – Brexit is (as of today, at least) happening this month. With this in mind, the Financial Conduct Authority (FCA) is ramping up its preparations. This week, the regulator published two new updates on how firms should plan for the UK’s departure from the EU. New FCA guidance on Brexit preparedness [...]

March 1st, 2019|general|0 Comments

E-cigarettes and the CAP Code

E-cigarettes and the CAP Code: Avoid your campaign going up in smoke. If you’re a marketer of e-cigarettes, you’re probably aware that there are many ‘do’s’ and ‘don’ts’ when it comes to advertising your products, but creating compliant advertising doesn’t have to be a drag.  Read on for a quick roundup by the Committee of [...]

February 28th, 2019|general|0 Comments

Advertising skin products

Acne and spots – Putting the squeeze on marketers to deep clean skin product ads. After an outbreak of complaints, things came to a bit of a head and in 2018 the Advertising Standards Authority (ASA) published several rulings regarding ads for acne and/or spot treatments and products. While the advertisers would probably rather not have [...]

February 28th, 2019|general|0 Comments

Comparative advertising

A quick guide to comparative advertising. Comparative advertising can be a great way to make your company stand out in the marketplace and can also help consumers decide which product or service is best for them. But it can also generate scrutiny and complaints, both from your competitors and the public, so it’s important to [...]

February 28th, 2019|general|0 Comments

Online hotel booking: principles for businesses

Principles to help online hotel booking companies change their practices to conform with consumer law. The Competition and Markets Authority (CMA) has identified serious concerns about certain practices commonly used in the online accommodation booking sector after an investigation into Expedia, Booking.com, Agoda, Hotels.com, ebookers and trivago who have given commitments to change their practices. [...]

February 27th, 2019|general|0 Comments

Why Investing in Your Website is Key

We’re going to be covering “Why Investing in Your Website is Key.” We’ll be covering Platforms, and discussing the differences between each of the main ones that are available to bloggers. We’re also going to cover a few reasons why some prefer one platform over the other, and how to find out which one works [...]

February 26th, 2019|general|0 Comments