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ASA

Heinz beans #Cansong advert banned

Heinz beans advert showing how to beat out a #Cansong advert banned over health and safety reasons.  A Heinz Beanz advert has been banned by the Advertising Standards Authority (ASA) for encouraging behaviour that risks health and safety. The TV ad for Heinz included several scenes that featured children, teenagers and adults using empty or [...]

November 23rd, 2016|ASA|0 Comments

CAP announces review of broadband advertising speed claims

This is an extract from the ASA website.   The Committees of Advertising Practice (CAP) have announced today their decision to review guidance to advertisers on broadband speed claims. This follows the UKs advertising watchdog, the Advertising Standards Authority (ASA) publication of independent research into consumers’ understanding of broadband speed claims made in ads and its call [...]

November 17th, 2016|ASA|0 Comments

Changes to broadband price claims in ads comes into force

This is an excerpt from the Advertising Standards Authority (ASA).   Changes to fixed broadband advertised price claims have come into force today [31 October 2016] after the ASA signalled that transparency in broadband price ads must improve if advertisers are to be confident that their ads will not mislead consumers and risk being banned. [...]

October 31st, 2016|ASA|0 Comments

UK advertising watchdog bans Hooch ad

A Hooch ad featuring Vine and YouTube star Joe Charman has been banned by the Advertising Standards Authority (ASA) for marketing alcohol to under-18s. In the short clip, Charman was seen using an inflatable to surf across a swimming pool to deliver bottles of Hooch to his friends. The Facebook page for Charman, who is [...]

October 26th, 2016|ASA|0 Comments

Bad taste or offensive?

This article is an excerpt which has been taken from the Advertising Standards Authority (ASA) website.   The advertising rules are clear, ads shouldn’t contain anything that’s likely to cause serious or widespread offence. But how do we decide what is and isn’t acceptable? What’s the difference between an ad being in bad taste and being offensive? Where [...]

October 10th, 2016|ASA|0 Comments