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March 2020

Advertising on Instagram

March 27th, 2020|CAP|

Making your marketing an Insta(nt) compliant success. A portmanteau of ‘instant camera’ and ‘telegram’, Instagram launched nearly ten years ago in October 2010. YouGov puts the photo and video sharing app as the second most popular and well known social network in the UK – and with an estimated 23million+ users in the UK [...]

Corporate reporting rules relaxed during coronavirus pandemic

March 27th, 2020|board|

On 26 March, the Financial Conduct Authority (FCA), Financial Reporting Council (FRC) and Prudential Regulatory Authority (PRA) announced a series of actions to help companies during the coronavirus pandemic. Among these was a relaxing of the rules around corporate reporting. Here we look at what this means for corporates and what requirements they now [...]

The Queen-tessential guide to referring to the Royal Family in ads

March 27th, 2020|CAP|

While marketers may be tempted to link their campaigns to members of the Royal Family or Royal occasions, they should be mindful of the rules.  Read on for the key ‘dos’ and ‘don’ts’ when referring to the Royal Family in ads. Only in limited circumstances can you show or mention a member of the Royal Family without [...]

FCA issues a number of updates for firms during coronavirus pandemic

March 27th, 2020|Compliance|

This week, the Financial Conduct Authority (FCA) has issued a number of updates for regulated firms as the UK continues to battle the coronavirus pandemic. Here we summarise the most recent developments. Bank branch opening On Monday (23 March), the FCA confirmed that banks and building societies should try to keep their branches and contact centres [...]

Easter promotions

March 27th, 2020|CAP|

Don’t be a bad egg, make sure your Easter promotions are cracking. Spring is coming and marketers may want to take advantage of the bank holiday weekend by promoting Easter sales to encourage people to buy their products. Don’t end up with egg on your face; follow these top tips from the Committee of [...]

Avoiding causing religious offence during Easter

March 27th, 2020|CAP|

Easter is a holiday that holds religious significance, particularly for those of the Christian faith. It is also a cultural point of reference that marketers may use to engage consumers. Given the sensitivities surrounding people’s religious beliefs, marketers must take care not to cause serious or widespread offence when using religious references in their [...]