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Chris Hall

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So far Chris Hall has created 770 blog entries.

Advertising surveys

A quick guide to advertising consumer surveys. Advertising claims from consumer surveys can be a great way to let the public know just how highly your product or service is rated by consumers. However, many marketers have fallen foul of the CAP Code in the way they have communicated their findings. The Committee of Advertising [...]

April 16th, 2019|CAP|0 Comments

Hotel advertising

Make room for this advice on hotel advertising. Whether it’s a quick overnight trip for work, a weekend break with a loved one or a family holiday, hotels provide a much needed – and usually much enjoyed – service for consumers.  Here’s the Committee of Advertising Practice (CAP) advice on some of the rules in [...]

April 16th, 2019|CAP|0 Comments

Marketing and Countdown Clocks

The final countdown. The Advertising Standards Authority (ASA) has seen a rise in complaints about the use of “Countdown Clocks”, particularly in relation to promotions.  With that in mind, here’s the Committee of Advertising Practice(CAP)run-down on using different types of ‘countdown’ to help you keep your marketing in “Tick Tock” condition. 5… Once a countdown [...]

April 16th, 2019|CAP|0 Comments

Healthcare advice

Healthcare advice inspired by World Health Day. Earlier this month (7 April) we saw World Health Day and one of the key messages from the World Health Organisation (WHO) this year was that “Health is a human right; it’s time for health for all”.  With that in mind, it’s important that ads for healthcare products [...]

April 16th, 2019|CAP|0 Comments

Will London miss out on FinTech innovation after Brexit?

That’s a question posed by FinTech risk experts Aon recently. In a blog, the firm explores whether Brexit will impact London FinTechs and threaten the capital’s reputation as a hub for financial innovators. We look at the reasons for London’s pre-eminence in financial innovation – and examine the implications of our departure from the EU. [...]

April 13th, 2019|Marketing|0 Comments